More videos

From the stage
and beyond.

TEDx
The TEDx Talk
Mo's TEDx talk on hope, performance, and what a Stage 4 cancer diagnosis reveals about the human capacity to act under impossible pressure.

Coming soon

Interview
The ABSURD Framework Explained
Mo breaks down each of the six ABSURD pillars and the story behind each one, from Ask The Audacious to Do The Damn Thing.

Coming soon

Keynote Clip
£200K in Six Weeks
The crowdfunding story. Mo explains how raising £200,000 under a terminal cancer diagnosis became the founding proof of the ABSURD framework.
The ABSURD framework, one letter at a time

Six explainers.
One per letter.

Short videos breaking down each pillar of the ABSURD framework. Click any letter to play.

Coming soon

Pillar 01
Ask The Audacious
Change the question, change your story. Why audacious questions unlock resources, allies, and possibilities invisible to those playing it safe.

Coming soon

Pillar 02
Belief That Fuels Action
Without belief, action limps. With belief, action leads. How to rewire the relationship between belief and behaviour.

Coming soon

Pillar 03
Show Up Anyway
Showing up is how doors, and luck, open. The performers who win have mastered turning up when they don't feel like it.

Coming soon

Pillar 04
Unshakeable Conviction
Not blind faith, calibrated certainty. Holding your vision steady while staying open to how you get there.

Coming soon

Pillar 05
Resilience Over Resistance
Resilience turns resistance into results. Setbacks are inevitable; excuses are optional.

Coming soon

Pillar 06
Do The Damn Thing
Turn delays, distractions and doubt into decisions, discipline, and DONE. The only framework that counts is the one you actually use.

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